LG’s G6 smartphone, being released on February 26, has a 13-megapixel screen that’s 5.7 inches wide! Capturing and sharing images is not only a part of our social culture but often an image can speak louder than words.
The LG’s front camera has a 100-degree angle while the back has a 125-degree angle that allows for a wider angle, letting you get the perfect selfie that includes all your friends, family, and loved ones. And most importantly the moment.
With this in mind, looking past the wider angle feature, LG is offering users the experience of being able to capture moments that are important to them. People crave connection and data shows that when we’re shaped by our social environments and we suffer when it is threatened or nonexistent.
In turn, cultivating a social environment leads people to use images to express various emotions and messages. Visual modes allow people to communicate without necessarily using linguistic modes; rather, visual modes portray key messages by altering design tactics such as emphasis, proximity, contrast, organization, and alignment. A combination of elements aid the designer in conveying the purpose of the image being shared.
There is a power to using visuals because 90% of information sent to the brain is visual. Considering the impact of how humans perceive images, communicating through visual modes allow us to deliver and convey messages in a way that our audience will process differently (perhaps making the message more memorable). Ethos 3 summed up this concept in a way that really depicts how visuals can be used to communicate and convey a deeper meaning.